The California Crafters Club of Etsy (CCCOE) is a group of independent artists, crafters, & artisans from California who sell their wares on Etsy.com.

Friday, September 21, 2018

In the Background

There is a bit of a debate over backgrounds in listing photographs. Some say that backgrounds should be plain so that your item is the center of attention. Others say that a photo needs something in the background or it's too plain.

Whichever side you fall on is fine. The best thing is to be consistent. A set background that you use for all your photos helps to brand your shop. Or if all your photographs are shot with a plain white background, that will also define a type of brand.

One good way to ensure that you have a uniform background for all your product photos is to purchase a yard or two of fabric. You can pick whatever neutral color you'd like, and then you can throw that over whatever table you're photographing on.

But the best way to see what you prefer is to look at some examples. First up, some examples of plain backgrounds:

Let's start with supplies. When you're selling something that someone's going to use to make something else, we really want to get a good look at it. Close up and plain background is great for this.

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DMC 4245 Variegated 6 Strand Floss Mystical Midnight from Ancora Crafts

This little critter does well against a plain background...

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Sweater Scrap Prawn by Zazu Faure

And a plain background doesn't have to be white. The dark background helps make this silver necklace pop.

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30 inch .925 sterling silver 1mm snake chain necklace by Designs by Tami

Next, here are sellers that have more scenery behind their products:

Hollow Books' photos all seem to have this background. It makes it really easy to spot their products, especially in a random search.

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Book Safe - Ravenclaw Harry Potter by Hollow Books by Refined Pallet 

Here's a different way to showcase a pair of earrings--with a map for the background...

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Sealife earrings by jewelry N gemstones

And if you're showing off an item that can be worn, having a model is great. We can really see this product in use and imagine wearing it ourselves.

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Knee High Socks by pink candy studio

If these were your products, would you have chosen to shoot them against a different background? What sort of background do you prefer in your photos? 

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