Alas, the answer is both. They work in tandem.
If your tags aren't working, you won't be found in search. Your pictures can be amazing, but no one will ever see them.
If your pictures aren't good, you won't get much interest. Your tags might get you on the search page, but buyers are going to skim right over your items in favor of the better photos.
The good news is, you can get good at taking pictures. It just takes some practice. And there's all sorts of advice to be found online.
What does a good picture look like? It's well-lit. It's in focus. It has a background that doesn't distract from the item. (There is a debate as to whether it's better to have a blank background or not.)
Let's take a look at some good product photos:
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| 3/4 inch Blank Leather Wristbands Bracelet Cuff by Flores Tanis Supplies |
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| Fruity Soap Cherry Whip 2 oz by savor |
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| Knit Flower Instant Download PDF Pattern by ohmay |
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| classic oval hoops in hammered 14k gold by 2 Trick Pony |
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| Drinking Glasses Set of 2 by Bottles & Wood |
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| Hand Spun Yarn by Epicurius |
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| Hammered Disc Earrings by NansGlam |
See how the products just jump out at you? This is the goal. And my next series of posts will delve into some tips on how to make your product photos better.
Do you need help with photos? Do you have any advice for those of us who need it?
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